Here is my draft for Oh Wonder digipak. I've tried to create a digipak that I feel represents the sound of their album.
My analysis of the Oh Wonder music and their album design made we want to pursue two styles. I wanted to address both their clean cut, modern sound, with the creative, pure and imaginative sound they produce and design a digipak that embodied my interpretation of both of these.
The outside:
So for my front and back cover I've focused on their clean cut style. I want to create a matte black silhouette to show the duo, which will be the main focus of my front cover, alongside the album title (which will be in white text with a black box behind it). The back cover will be similar with white text for the song list and a black box behind it, with a much smaller silhouette of the two on top of the box, doing something that highlights their quirky personalities (e.g. jumping). The typography will be Sans Serif as this is a much more contemporary and fits the electro-pop sound better than Serif fonts.
The inside:
I've taken inspiration from Oh Wonders current digipak and it's inspired me to create a very bright and vibrant inside to my digipak. My inside design signifies the imaginative nature of the duos sound. I plan for there to be a vibrant 4 colour square for each of the four inner segments, these colours being blue, pink, orange and green as they all work well together. On each colour will be a different object, and the majority of the objects will represent songs from the album. For example, the toy car will represent 'Drive', the heart will represent 'Heart Hope'.
I'll be using childlike objects to emphasize the pure, imaginative style of the music, and so certain objects may not be relevant to the albums songs specifically, but are just quirky in nature and so fit the general image I'm trying to produce.
So overall, my design will have two styles, representing how I feel the music would look if it was to be turned into imagery and typography. I'm showing the modern electro pop style through my front and back cover, and the innocent and pure sound through my inner pages.
